Dana Reimers is Director of Customer Success at ODL Orthodontic Lab. She built ODL’s customer success operation around the Unreasonable Hospitality methodology, with one simple standard: we don’t stop until the customer is happy.
Director of Customer Success, ODL Orthodontic Lab, Buffalo NY. She came to orthodontics from brand and retail, including a role as Senior Brand Manager at Free People, and built ODL’s customer experience around the Unreasonable Hospitality standard. She is a graduate of SUNY Fredonia and the Fashion Institute of Technology. On the standard: “We don’t stop until the customer is happy. That is our guarantee.”
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